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Figure 1.

Using Predictive Analytics and Artificial Intelligence to Improve Customer Loyalty

As users/customers engage with a company (their products, services, surveys), they generate a lot of data about their behaviors and interactions with the brand. Predictive analytics and artificial intelligence capabilities provide a way to extract insights from that data to help you improve the customer experience and optimize customer loyalty. Artificial Intelligence and Predictive Analytics […]

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Figure 1. Challenges Faced by Data Professionals

Top 10 Challenges to Practicing Data Science at Work

A recent survey of over 16,000 data professionals showed that the most common challenges to data science included dirty data (36%), lack of data science talent (30%) and lack of management support (27%). Also, data professionals reported experiencing around three challenges in the previous year. A principal component analysis of the 20 challenges studied showed that challenges […]

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Data Days Video Series: What is Data Science?

I like sharing my knowledge about the power of data and analytics. This knowledge can help business leaders and citizens understand how the world works, improving how they manage their business and make better decisions to improve their personal lives, respectively. Toward that end, I am creating a video series called, Data Days, to explore the world […]

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Figure 2. Usefulness of Platforms and Resources to Learn Data Science

Top 10 Platforms and Resources to Learn Data Science Skills

A recent survey of over 16,000 data professionals showed that the most used platforms/resources included Kaggle, Online courses and Stack Overflow Q&A. Additionally, the most useful platforms/resources included Personal Projects, Online courses and Stack Overflow Q&A. On average, data pros used around three (3) different platforms/resources to learn data science skills. There are many ways […]

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Use These Four Criteria to Develop and Evaluate Your Customer Health Score

Businesses have been putting the customer at the center of their strategy for decades. Adopting a customer-centric strategy, businesses are building their company around the customer to ensure their customers remain satisfied with the relationship and receive value from their products and services. Business leaders are now relying on customer metrics as a way of […]

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