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Two More Customer Experience Facts and Suggestions You Can't Ignore [INFOGRAPHIC]

Keepify rounded up some facts about the customer experience (CX) and presented them in an infographic titled "14 Customer Experience Facts Marketers Can't Ignore."  These facts illustrate how companies are getting value from their CX data. I took away two things from these 14 facts: two more facts. For me, these two new facts help […]

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Six Practices Critical to Creating Value from Data and Analytics [INFOGRAPHIC]

IBM Institute for Business Value surveyed 900 IT and business executives from 70 countries from June through August 2013. The 50+ survey questions were designed to help translate concepts relating to generating value from analytics into actions. They found that business leaders adopt specific strategies to create value from data and analytics. Leaders: are 166% more likely […]

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Creating Value from Analytics: The Nine Levers of Business Success

IBM just released the results of a global study on how businesses can get the most value from Big Data and analytics. They found nine areas that are critical to creating value from analytics. You can download the entire study here. IBM Institute for Business Value surveyed 900 IT and business executives from 70 countries […]

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